Final brand strategy
To tie all of the previous blogs together i will now focus on the final brand strategy as outlined in the Branding Guide. The brand has now got a new logo that will work across all different usage sce
Blog
An archive of posts from 2014–2019 — photography, branding, and technology.
Problems with the Stone's Ginger Wine brand
Through the coming blog posts, I will explain some of the thinking that has gone into the redesign of "Stone's Green Ginger Wine"(later referred to as Stone's) brand. The client expressed concern over
Process of designing the visuals
When i set out to redesign the logo and packaging for the brand I initially tried to keep some of the old logo elements. I played around with keeping the dragon logo, but in a more modern design as sh
Proposed changes to the current brand
As shown in the previous blog post, the Stone's ginger wine brand needs a substantial overhaul to solve the client's problem around its usage and purchase pattern surrounding the 12 weeks of Christmas
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Landscape Project
I finished my landscape project a couple of weeks ago and here are the final images i presented. I shot the whole project in and around the Mill Hill area in north London. The project is shot entirely
Throwback to Arctic Race of Norway
Just doing a casual throwback to the highlight of my photography summer. I was so fortunate to be able to cover two different cykle races, one for amateur cyclists and the other for very promising up
Portraits
Doing a portrait series at the moment. Here are some of the images i have taken so far.